Siri as a transaction machine

A transactional Siri has the seeds to shake up the $500 billion global advertising industry. For a consumer with intent to purchase, the ideal input comes close to “pure” information, as opposed to ephemeral ad impression or a series of search results which need to be parsed by the user. Siri, well-oiled by the very […]

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Web search is broken again

In the week that Yahoo poached Marissa Mayer from Google (She who was widely credited with designing the original search page that obsoleted Google’s competitors), it’s interesting to consider how much has changed in search, and how Google has lost its grip: Search Semantic/contextual/intelligent web searching will kill Google if Google doesn’t disrupt itself. Eventually. […]

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